eMarketer recently reported that many of the smallest businesses in the United States don’t believe that their customers can be marketed to on social networking sites.
Yet research also shows that social sites are being used to find local businesses, especially by younger customers.
So how should a small business approach Twitter? These are my top tips:
©Philippa Gamse, 2010.
Philippa Gamse is a Web strategy expert helping her clients maximize their ROI in their Web and social media presence. Learn more at www.WebsitesThatWin.com